We’ve been excited about expanding the Hill Climbers audience beyond Austin, TX and one day back in October a juicy opportunity presented itself. Doug Zell from the Meteor texted me about hosting a group ride in honor of Max Davis, cofounder of Rubber N Road, the NYC kit maker. Doug was excited to add Rubber N Road product to his retail mix, and the partnership was going to launch with a proper bike ride complete with breakfast tacos and a support vehicle. I secured an interview with Max while he was in town, so we got to the studio soon after he touched down, but not after he rode in Texas hill country for the first time.
This brand is an outlier for the simple reason that it’s a legit road bike apparel company born in New York City with a bricks and mortar retail location on 51st st. With that distinction comes unique character, innovation, grit and diversity - all of which we cover in this discussion. Tune in to hear more about how Max is living a dream - a dream that comes with a lot of adversity. Enjoy.
Sam Huntington
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Join us on March 13
Click here to find out more about our South X Innovation Panel featuring Crit National Champ Lucas Bourgoyne and other special guests.